Development, Analysis And Research

A particular interesting project, as I have been doing a little research into this topic and recently retrieved the specifications for ETSI.
The BBC TV-Anytime Java API is for parsing, manipulating and creating TV-Anytime metadata. It is currently released under LGPL
TV-Anytime is an open standard for metadata describing TV and radio programmes that is designed to [...]

Sky Interactive Beta Programme / Sky Conference 28th July

After recently posting some samples of Sky Active, I came across an interesting report, however a little too speculative from my point of view. “Future generations will use interactive digital TV just like we use telephones today”. Interactive services will broaden no-doubt, however the aesthetics and usability needs to increase. The correlation between visual media [...]

Interactive Advertising (IA) enhances the communication between the consumer, with new interactive services being added to Sky you can engage consumers. With 19.5 million individuals with sky digital its an interesting medium. Below are some screen shots of Adidas, HSBC, and Walt Disney using Sky DALS. (Bespoke interactive channels, transmitted on Sky Active. KitKat for example managed to get 13 minutes on average interaction rather than 30 seconds for an ad).